Cold Outbound Is Dead: Draftboard Launches Warm Intro Agent for Modern GTM Teams
Deep Dives
Explore related topics with these Wikipedia articles, rewritten for enjoyable reading:
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Dunbar's number
10 min read
The article discusses leveraging professional networks for warm introductions, which directly relates to cognitive limits on meaningful relationships that Dunbar's number describes - explaining why warm intros work better than cold outreach at scale
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Six degrees of separation
2 min read
Warm intro platforms rely on the small-world network phenomenon where people are connected through short chains of acquaintances, making this the theoretical foundation for why network-based sales outreach is effective
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Email spam
13 min read
The article references AI-generated mass personalized emails becoming ineffective, which connects to the history and evolution of email spam, anti-spam measures, and why recipients have become desensitized to cold outreach
NEW YORK, NY -- Draftboard today announced the public launch of its warm intro platform, a new category of go-to-market software that helps founders and sales teams turn their professional networks into qualified pipeline.
In a world where AI has made it effortless to send thousands of “personalized” emails — and just as e…
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